Blog Post

Africa Cup of Nations 2012

The Promota teamed up with  Akwaaba Events to  carry out a campaign for LEBARA and MoneyGram to promote its their services and brand awareness to targeted African groups.

Since 2006 we have been the only company organising and helping Africans in the UK enjoy the moment.

Each year is different and our campaigns are always customised according to qualifying countries and targeted community.

 

Campaign:

  • Radio
  • TV
  • Street leafleting
  • Bluetooth marketing
  • On-site marketing

 

Africa Cup of Nations:

We have devised the best marketing strategy and activity that will leverage our campaign.

  • The 2012 Africa Cup of Nations  (AFCON) is the leading sporting competition held in Africa .
  • AFCON is held every 2 years.
  •  AFCON is in it’s 28th and is Africa’s biggest sporting event.
  •  Sixteen national football teams made it through the preliminary stages to qualify for the 2012 Cup of Nations.