Direct marketing has gained increased recognition from organizations seeking to target the culturally diverse UK community with audience-specific messages. It offers an effective medium to present precise messaging to a targeted geographical or demographic group that is more comfortable in analyzing special offers and promotions in their native language materials. Since most direct mailers received by ethnic households present mainstream offers, any in-language mailer that appeals to their needs and preferences offers a high response rate to marketers.
We provide complete direct marketing solutions to target ethnic communities. We have intelligent mailing data for most ethnic population profile in the nation. Our multilingual design team creates ethnic communication pieces in over 30 languages that are culturally relevant to each community group. Targeted demographics are determined based on your marketing requirements and ethnic mailing lists sourced. Our services include research, copywriting, design, production, sourcing, mailing and tracking of direct mailers.